Empathy
We listen first — to our land, our farmers, and the centenarians whose recipes and daily rituals have shaped everything we make. Their knowledge is the foundation of every product.
Blue Zones Nicoya is a 100% Costa Rican company, founded in 2014 in the Nicoya Peninsula Blue Zone — one of five regions on Earth where people routinely live past 100. We research, produce, and share the ingredients that make that possible.
Founded in 2014, Blue Zones Nicoya emerged from one of the most studied longevity regions on earth. For over a decade, we have been highlighted by research into local foods from the Blue Zone of Nicoya-Guanacaste — working hand in hand with centenarians, small farmers, and local communities to identify the key ingredients that define this extraordinary place. The result is a portfolio of five product lines: 100% Arabica coffee, herbal teas, raw bee honey, hot sauces, and Maya Nut morning brews — all 100% natural, all rooted in the science and traditions of the world's longest-lived people.
Collaboration with Nicoya's centenarians helped us define the key ingredients in all our formulations — ingredients used for centuries with proven health benefits. We call this Retro-Innovation.
The pillar of "eating wisely" encourages us to offer products based on the diet of the inhabitants of our Blue Zone — achieving a balance between lifestyle and well-being. Our purpose is to promote awareness of high-quality products with nutritional value and great health benefits, while rescuing the values, culture, and traditions of this region.
Every product we make is an extension of that philosophy: honest ingredients, no preservatives, no artificial colors, and a deep respect for the people and land of the Nicoyan Peninsula.
Founded in 2014 · Nicoya, Costa RicaWe promote high-quality products with proven nutritional value and health benefits — while preserving the culture, values, and traditions of the Nicoyan people. Our mission goes beyond food: we rescue and celebrate a way of life that the world's research has identified as a blueprint for longevity.
We listen first — to our land, our farmers, and the centenarians whose recipes and daily rituals have shaped everything we make. Their knowledge is the foundation of every product.
Nicoyan centenarians live with a strong sense of plan de vida — a reason to wake up. We believe every product we offer should serve that same clarity: real ingredients, real benefits, real impact.
100% natural. No preservatives, no artificial colors, no chemical alterations. What's on the label is what's in the jar — and every ingredient has been there for centuries.
We believe in strong purpose, caring for loved ones, protecting the environment, and living with joy.
Blue Zones Nicoya has its production facilities in the rural region of San José–Pinilla, Guanacaste. We generate direct and indirect jobs for the community, and work hand in hand with small farmers through medium and long-term contracts that create steady income.
Every coffee bean, honey jar, herbal tea, hot sauce, and Morning Brew we offer is a small invitation to slow down, eat well, and live closer to the rhythms of a place that has figured out how to grow old gracefully — and keep going.
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