A Taste of Longevity,
A Life of Wellness
Born in 2014, Blue Zones Nicoya is a 100% Costa Rican company rooted in the Nicoya Peninsula — a world-famous Blue Zone known for longevity and vibrant health. We believe in the power of tradition, community, and mindful living to create a healthier future for all. Blue Zones Nicoya is part of a movement that celebrates the constant search for a balanced lifestyle and well-being, contributing to a healthier future for our consumers, community, and environment.
A Taste of Longevity,
A Life of Wellness
Born in 2014, Blue Zones Nicoya is a 100% Costa Rican company rooted in the Nicoya Peninsula — a world-famous Blue Zone known for longevity and vibrant health. We believe in the power of tradition, community, and mindful living to create a healthier future for all. Blue Zones Nicoya is part of a movement that celebrates the constant search for a balanced lifestyle and well-being, contributing to a healthier future for our consumers, community, and environment.
What Are Blue Zones?
What Are Blue Zones?
Identified by National Geographic explorer Dan Buettner, Blue Zones are regions where people live extraordinarily long and healthy lives. Nicoya stands out for having one of the world’s highest concentrations of male centenarians and the lowest middle-age mortality rates.
Learn what keeps them moving by following their longevity secrets
Identified by National Geographic explorer Dan Buettner, Blue Zones are regions where people live extraordinarily long and healthy lives. Nicoya stands out for having one of the world’s highest concentrations of male centenarians and the lowest middle-age mortality rates.
Learn what keeps them moving by following their longevity secrets
Move Naturally
Move Naturally
The world’s longest-lived people don’t pump iron, run marathons or join gyms. Instead, they live in environments that constantly nudge them into moving without thinking about it. They grow gardens and don’t have mechanical conveniences for house and yard work.
The world’s longest-lived people don’t pump iron, run marathons or join gyms. Instead, they live in environments that constantly nudge them into moving without thinking about it. They grow gardens and don’t have mechanical conveniences for house and yard work.
Purpose
Purpose
The Okinawans call it “Ikigai” and the Nicoyans call it “plan de vida;” for both it translates to “why I wake up in the morning.” Knowing your sense of purpose is worth up to seven years of extra life expectancy
The Okinawans call it “Ikigai” and the Nicoyans call it “plan de vida;” for both it translates to “why I wake up in the morning.” Knowing your sense of purpose is worth up to seven years of extra life expectancy
Down Shift
Down Shift
Even people in the Blue Zones experience stress. Stress leads to chronic inflammation, associated with every major age-related disease. What the world’s longest-lived people have that we don’t are routines to shed that stress. Okinawans take a few moments each day to remember their ancestors, Adventists pray, Ikarians take a nap and Sardinians do happy hour.
Even people in the Blue Zones experience stress. Stress leads to chronic inflammation, associated with every major age-related disease. What the world’s longest-lived people have that we don’t are routines to shed that stress. Okinawans take a few moments each day to remember their ancestors, Adventists pray, Ikarians take a nap and Sardinians do happy hour.
80% Rule
80% Rule
"Hara hachi bu” – the Okinawan, 2500-year old Confucian mantra said before meals reminds them to stop eating when their stomachs are 80 percent full. The 20% gap between not being hungry and feeling full could be the difference between losing weight or gaining it. People in the blue zones eat their smallest meal in the late afternoon or early evening and then they don’t eat any more the rest of the day.
"Hara hachi bu” – the Okinawan, 2500-year old Confucian mantra said before meals reminds them to stop eating when their stomachs are 80 percent full. The 20% gap between not being hungry and feeling full could be the difference between losing weight or gaining it. People in the blue zones eat their smallest meal in the late afternoon or early evening and then they don’t eat any more the rest of the day.
Loved Ones First
Loved Ones First
Successful centenarians in the blue zones put their families first. This means keeping aging parents and grandparents nearby or in the home (It lowers disease and mortality rates of children in the home too.). They commit to a life partner (which can add up to 3 years of life expectancy) and invest in their children with time and love (They’ll be more likely to care for you when the time comes).
Successful centenarians in the blue zones put their families first. This means keeping aging parents and grandparents nearby or in the home (It lowers disease and mortality rates of children in the home too.). They commit to a life partner (which can add up to 3 years of life expectancy) and invest in their children with time and love (They’ll be more likely to care for you when the time comes).
Plant Sant
Plant Sant
The daily diet of local centenarians revolves around wholesome, plant-based foods—especially black beans, squash, yuca, sweet potatoes, and a colorful variety of vegetables. Beans provide a steady source of protein and fiber, while fresh, locally grown produce offers essential vitamins and antioxidants. Meat, mostly pork, is enjoyed occasionally—on average just five times a month—and in small portions, about the size of a deck of cards. This simple, balanced way of eating is one of the secrets behind the region’s exceptional longevity.
The daily diet of local centenarians revolves around wholesome, plant-based foods—especially black beans, squash, yuca, sweet potatoes, and a colorful variety of vegetables. Beans provide a steady source of protein and fiber, while fresh, locally grown produce offers essential vitamins and antioxidants. Meat, mostly pork, is enjoyed occasionally—on average just five times a month—and in small portions, about the size of a deck of cards. This simple, balanced way of eating is one of the secrets behind the region’s exceptional longevity.
Right Tribe
Right Tribe
The world’s longest lived people chose–or were born into–social circles that supported healthy behaviors, Okinawans created ”moais”–groups of five friends that committed to each other for life. Research from the Framingham Studies shows that smoking, obesity, happiness, and even loneliness are contagious. So the social networks of long-lived people have favorably shaped their health behaviors.
The world’s longest lived people chose–or were born into–social circles that supported healthy behaviors, Okinawans created ”moais”–groups of five friends that committed to each other for life. Research from the Framingham Studies shows that smoking, obesity, happiness, and even loneliness are contagious. So the social networks of long-lived people have favorably shaped their health behaviors.
Empathy
Self-Love
Honesty
Friendship
Transparency
We believe in strong purpose, caring for loved ones, protecting the environment, and living with joy.
We believe in strong purpose, caring for loved ones, protecting the environment, and living with joy.
Our Values
Our Values
We promote high-quality, nutrient-rich products inspired by the traditions and natural abundance of Nicoya. Our mission goes beyond food: we aim to rescue and celebrate local culture, values, and lifestyles that prioritize well-being, purpose, and connection.
We promote high-quality, nutrient-rich products inspired by the traditions and natural abundance of Nicoya. Our mission goes beyond food: we aim to rescue and celebrate local culture, values, and lifestyles that prioritize well-being, purpose, and connection.
Our Impact
Blue Zones Nicoya has its production facilities in the rural region of San José – Pinilla, in Guanacaste. We generate direct and indirect jobs to the community. Additionally, we work hand in hand with small farmers in the area, supporting them in the development of their crops and generating steady income through our medium and long-term contracts.
Blue Zones Nicoya has its production facilities in the rural region of San José – Pinilla, in Guanacaste. We generate direct and indirect jobs to the community. Additionally, we work hand in hand with small farmers in the area, supporting them in the development of their crops and generating steady income through our medium and long-term contracts.
Our Impact
Blue Zones Nicoya has its production facilities in the rural region of San José – Pinilla, in Guanacaste. We generate direct and indirect jobs to the community. Additionally, we work hand in hand with small farmers in the area, supporting them in the development of their crops and generating steady income through our medium and long-term contracts.
© Copyright 2021. All Rights Reserved..
© Copyright 2021. All Rights Reserved..